Corpus Callosum

May 30, 2013

DEFINITION: The Corpus Callosum is a wide, flat bundle of neural fibers beneath the cortex in the eutherian brain at the longitudinal fissure. It connects the left and right cerebral hemispheres and facilitates interhemispheric communication.

We just finished the branding for Corpus Callosum, which will eventually be a new community center in Charleston that supports learning in innovative ways. We are really excited to be part of this project. The center will be a hub for learning in non-traditional ways, by doing and experiencing. We took inspiration from the name and did a mark using visual nods from the brain, kinetic energy and electricity. We can’t wait to share how we will be applying this new brand soon!

Client: Corpus Callosum

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