New brand development to share for Everyday Industries, a digital product design studio who partners with startups and established companies to create thoughtfully designed digital experiences for web and mobile applications. We took a bold, cleaver approach to typography complimented by a mark/symbol that works together or independent of the logotype. The goal was to create a symbol with modernity, style and personality that is every changing; it can take on a range of styles and reflect an array of textures, colors and personalities. The final solution is smart, approachable and memorable.
In addition to the physical, we worked with Thomas and Allison to develop their company messaging:
“We’re bringing delightful back. Everyday Industries is a full-service digital design studio that’s creating intuitive, approachable apps and digital products for some truly great startups and established companies. We’re problem-solvers and solution-finders, and we aim to partner with the best companies in the industry—every day.”